Project №26-46HCD

SurgeStreams Space-Economy Platform

A space-economy–focused IT consulting and advisory firm helps aerospace OEMs, Tier-1 suppliers, and related organizations modernize legacy systems, gain real-time visibility into complex supply chains, and drive data-driven operations through AI, cloud, and advanced systems integration. It is evolving from a broader IT consulting profile toward a focused space-economy position, but its website still reflects the earlier, general positioning. Delivering a platform concept — website and iPhone app — that communicates its specialized role.

Back to archive
SurgeStreams Space-Economy Platform
Brief

Redesign how the firm presents itself digitally, with a platform experience — a modern website and a complementary iPhone app — that clearly communicates its role as a specialized partner in the space economy and frames its capabilities in terms of customer pains, operational challenges, and measurable outcomes, rather than a static brochure site.

Approach

Analyzing the firm as a digital platform concept within its space-economy positioning, supported by a concise competitive and analog scan, then developing personas based solely on information from the firm and validated through stakeholder discussions — engineering leaders, supply chain managers, program managers, and technology leaders in aerospace and space-economy organizations — with empathy maps, journey maps from discovery to exploring capabilities to engaging with platform concepts, and a pain-point and needs analysis. Experience design and UI/UX prototyping only — no software development, AI model development or integration, data engineering or backend design, or production deployment.

Outcome

High-fidelity website and iPhone prototypes of roughly 12–15 screens per persona, reflecting the firm's space-economy positioning, platform-oriented interaction concepts, and a clear communication of value propositions and outcomes. Presented to the firm in an executive session covering the platform concept and positioning, personas and journeys, the prototypes, and key design decisions and recommendations for future development.

4 personas
Engineering · supply chain · program · technology
12–15 screens
Per persona prototype
2 platforms
Website + iPhone app